Welcome to the Tales of a Kitchen Witch Blog.
My whole argument regarding formula can be summed up as thus: It shouldn’t be marketed “as good as” because it ISN’T “as good as breastmilk” but rather “good enough”. And “good enough” should never be a parents first choice to nourish their babies. It should be the secondary, lesser choice for women that can’t (for whatever reason) breastfeed their babies.
Did you know in Norway 90% of women are still exclusively breastfeeding at four months?I doubt they have super boobs. Most women can feed their babies just fine, especially when they have support and encouragement from their family, friends, doctors, and employers.
Before you get all nutty and label me judgmental, please read the blurb a second time. My point is not that formula feeding mommies are horrible people. But rather that the wording on formula ads should be changed, and in fact our culture needs to change. Because formula is not “as good as” breastmilk and new mothers need to know that.
The reason we “lactivists” fight so hard and repeat ourselves so often? Because formula companies are horrible icky-icky and unethical. They give new mothers gift bags and mail them coupons and free samples and send them home from the hospital loaded up with the crap, just to try and get vulnerable little ones hooked on it… Even though this violates the WHO code. They throw out words like “supplemental” and “inadequate milk supply” to new mommies, who of course, are already nervous about every single thing without adding fears about how to feed their babies. And I think that is disgusting. They are like drug dealers… Trying to get our babies hooked on the free product so we will continue to buy buy buy.
Don’t get me wrong. I do think there are lots of other steps you should go through before deciding to give your baby formula, but I am glad that formula exists for the small group of women that can’t, for whatever reason, breastfeed. I don’t think it is poison. I just wish more women would give breastfeeding a shot. That is why I talk about this so much!
I’ve always tried to make this blog a welcome place. I have nothing against my readers that fed their babies formula. In fact, most lactivists don’t either. We feel sad, because you may have been boobie-trapped, or couldn’t breastfeed because of circumstances in your life that led you to the decision to feed your baby bottles instead of boobies. We think breastmilk is awesome. But we don’t hate you or think you are evil.
We aren’t trying to “get” you at all, because unless you are interested in trying to re-lactate you are already past the stage where we can change your mind! We are trying to reach the new mothers and pregnant women (and their partners) who haven’t yet had to make those choices. We are trying to raise awareness in these people so hopefully they will take the time to research the matter further before deciding to formula feed. It isn’t about your choice or your baby at all. I promise. It is about future babies that are not yet here.